New Technologies: Interactive Direct Marketing

Building your e-mail List

If you have a web site, consult with our brokers and list managers now. As you build your database of e-mail names through web traffic and e-mail broadcasts, we can help you develop these respondents, donors, members, inquirers or subscribers for potential third party use. We also have important recommendations to help you protect both your e-mail file's integrity and your members' or subscribers' privacy. By following opt-in guidelines from the outset, you can start now to build a solid, responsive e-mail donor, member or subscriber file both for your own development purposes, and for potential list marketing opportunities down the line. Contact jcassan@nincal.com for more information.

Prospecting via e-mail

If you're interested in prospecting for new donors, members or subscribers via e-mail, our brokers can find you quality, opt-in lists for your broadcasts. We have access to the latest e-mail lists on the market, and can work with you to find files with a close affinity to your target audience. Our list librarians append the latest e-mail list information to our data card system daily. We can guide you to test lists suited to your prospecting needs: compiled incentive-based lists, newsletter and e-publication lists and more. What's more, we can take your email prospecting campaign from start to finish. Read on, or contact: jcassan@nincal.com for more information.

Check out our resources page for resources and service providers that can help you raise money for your cause on the internet.